December 16, 2010

December 01, 2010

NPR® Affiliate’s Popular Personal Finance and Investment Radio Talk Show "On the Money! with Steven L. Pomeranz, CFP" To Expand Audience Reach with Debuts This Week on Five Additional Radio Stations in South, Southwest and Central Florida

The popular personal finance and investment radio talk show "On The Money! with Steven L. Pomeranz, CFP" that has been broadcast for the past nine years on National Public Radio® affiliate WXEL 90.7 FM and recently added to the NPR Radio® affiliate WLRN Xtra HD 91.3 FM schedule is expanding the show’s audience reach this week by hitting the airwaves on five additional Florida radio stations beginning Friday, December 3, 2010.

The weekly one-hour "On The Money! with Steven L. Pomeranz, CFP" radio show that educates and works to protect listeners from self-serving forces within the financial services industry with hard-hitting money advice -- from rebates and rip-offs, to smart shopping, wise investing and retirement financial issues -- will launch a series of South, Southwest, and Central Florida AM radio station debuts on Bloomberg Radio® affiliate WZAB 880 AM that is owned by Caron Broadcasting, Genesis Communications’ WWBA News Talk 820 AM and WIXC 1060 AM, Beasley Broadcast Group’s WSBR 740 AM, and James Crystal Radio’s WFTL News Talk 850 AM, the exclusive home for top national talk with Michael Savage, Dr. Laura, and Dennis Miller. "On The Money!" Radio replaces the Lou Dobbs Show on WZAB 880 AM, and leads into the nationally syndicated Best of Michael Savage show on WFTL News Talk 850 AM.

Just as presented to avid long-time followers of the WXEL Radio show, audiences in the expanded coverage area will hear timely market commentaries and insights from 30-year financial industry veteran Pomeranz, who is referred to as the “Investor’s Advocate,” as well as enlightening interviews he schedules with many experienced and renowned guests from all corners of the business and investment world. Past interview guests include: Billionaire Entrepreneur Wayne Huizenga, former Disney CEO Michael Eisner, Former SEC Chairman Arthur Levitt, Vanguard Founder John Bogle, S&P 500 Chief Investment Strategist Sam Stovall, and ABC News’ John Stossell.

“As we grow, the cornerstone of `On The Money!' Radio will continue to be ‘providing listeners with truthful unbiased commentary weekly on topics that span the entire financial spectrum so that they can make informed money decisions,’” noted nationally recognized Certified Financial Planner and Investment Advisor Steve Pomeranz, the founder and host of "On The Money!" and founder and president of Steven L. Pomeranz Financial Management. From its inception in 1996, Pomeranz Financial Management accepts no commissions nor does it represent any mutual fund company, money manager, brokerage firm, bank or insurance company. It creates no product to sell and has no financial interest in any investment it recommends. Investment decisions are based on the best independent research and investment counseling experience.


Worth Magazine selected Pomeranz Financial Management as a “Top 100 Wealth Advisor* in America” in 2007 and Reuters featured the firm as “Top Advisor” in 2008.

According to Pomeranz, the expanded "On The Money!" Radio station schedule is as follows:
  • WSBR-740AM – Starts: Dec 3rd, Fridays from Noon-1pm
    Coverage area includes: Belle Glade, West Palm Beach, Boca Raton, Coral Springs, Plantation, Ft. Lauderdale, Hollywood, Pembroke Pines, and Miami
  • WIXC-1060 AM – Starts: Dec 4th, Saturdays from 9am-10am
    Coverage area includes: Daytona Beach, Deltona, Orlando, Palm Bay, Port St. Lucie, West Palm Beach
  • WWBA-Tampa’s News Talk 820 AM - Starts: Dec 4th, Saturdays from 9am-10am
    Coverage area includes: Spring Hill, Perry, Ocala, Lakeland, Tampa, Clearwater, St. Petersburg, Sarasota, Port Charlotte, Cape Coral, and Naples
  • WFTL-News Talk 850 AM - Starts: Dec 4th, Saturdays from Noon-1pm
    Exclusive home for top national talk with Michael Savage, Dr. Laura, and Dennis Miller
    Coverage area includes: South Florida, from North Keys to Fort Pierce
    "On The Money!" Radio leads into the 1 p.m. nationally syndicated Best of Michael Savage show.
  • WZAB-880 AM–Miami - Starts: Dec 7th, Tuesdays from 3pm-4pm
    Coverage area includes: West Palm Beach, Boca Raton, Ft. Lauderdale, Hollywood, Coral Springs, Pembroke Pines, Miami, Kendall and Homestead.
    "On The Money!" Radio will replace the Lou Dobbs Show
For more information, show archives, weekly schedule and topics to be featured on "On The Money! With Steven L. Pomeranz, CFP" and how to register to become an OTM Radio Insider, visit www.onthemoneyradio.org or call 866-MONEY01. For more information on Steven L. Pomeranz Financial Management that is headquartered at 555 South Federal Highway, Suite 210 in Boca Raton, Florida, visit www.slpomeranz.com, call 561-362-7850 or toll-free 888-325-7850 or email info@slpomeranz.com.

*Disclaimer: The Advisor’s inclusion as one of Worth’s Top 100 Wealth Advisors may not reflect any one client’s experience with S.L. Pomeranz Financial Mgt Inc. Inclusion on this list may not be indicative of the investment advisor’s future performance. For more information about how advisors are chosen, please visit Worth Magazine’s website, or call us for a copy of the methodology.

November 22, 2010

Celebrating Five Years in Boca Raton and the PGA Champions Tournament’s Eleventh Year

FIFTH ANNUAL ALLIANZ CHAMPIONSHIP TO TEE OFF WITH SEVERAL NEW “EVENTS WITHIN THE EVENT”, INCLUDING FIRST ANNUAL WOMEN’S EXECUTIVE PRO-AM, FAIRWAY 5K/FAMILY DAY, AND “BIRDIES FOR CHARITY” FUNDRAISING OPPORTUNITY FOR SOUTH FLORIDA NONPROFITS
Popular Allianz Championship Golf & Wine Experience Returns
Following First Round Of Championship Play

Due to the increased and record crowds that came out last year to watch the legends of golf competing for the $1.7 million tournament purse during last year’s Allianz Championship -- one of the PGA Champions Tour’s tournaments in the early-season Florida swing – ProLinks Sports management has added new “events within the event” to its upcoming 2011 week-long tournament program that are planned to broaden and attract an even larger regional audience of avid golfers, tournament-goers, newcomers to the golf experience, and nonprofit supporters. Scheduled for February 7-13, 2011 with the Golf Channel televising live all three rounds of the Allianz Championship from The Old Course at Broken Sound Club, Champions Tour pros such as Bernhard Langer, Nick Price, Tom Lehman, Corey Pavin, Fred Couples, Paul Azinger and tour rookies Kenny Perry, Mark Calcavecchia, and Steve Lowery will now be vying for a tournament purse of $1.7 as proceeds from tournament events will benefit Boca Raton Regional Hospital.


Kicking off tournament week will be the first Annual Allianz Championship Women’s Executive Pro-Am presented by Lilly Pulitzer on Tuesday, February 8th at the Old Course. The first Annual Allianz Championship Fairway 5K/Family Day will hit the green on Saturday, February 12th at 7:15 a.m. offering runners and walkers a first time ever experience of running on a golf course. In addition, the tournament’s introduction of the Allianz Championship “Birdies for Charity” fundraising program to this year’s golf experience line-up, which will run throughout the three championship play days, offers regional and national nonprofits limitless opportunity to generate much needed funds with 100% of dollars raised by participating nonprofits going directly to the nonprofits. The popular Allianz Championship Golf & Wine Experience that was introduced last year will return Friday, February 11th at 5:30 p.m. following the first round of championship tournament play at The Old Course at Broken Sound Clubhouse.


“Due to the high interest and success of our first annual Golf & Wine Experience last year that featured varietals from the private wine collections of PGA’s top pros, we have expanded the golf experience this year with more spectator, Pro Am, social and business networking, and charitable offerings,” noted Allianz Championship Tournament Director Ryan Dillon. “Since we saw a soaring increase of families come out last year when we introduced free admission to the tournament and received a number of requests for a women’s golf experience, we are pleased to deliver these new opportunities in 2011.”

ALLIANZ CHAMPIONSHIP WOMEN’S PRO AM PRESENTED BY LILLY PULITZER OFFERS UNIQUE LADIES GOLF & NETWORKING EXPERIENCE:
Tuesday, February 8, 2011; 10:30 a.m. Golf Clinic, Noon Lunch/1 p.m. Shotgun Tournament; The Old Course At Broken Sound

With the opportunity limited to nine foursomes of executive women, those who participate will enjoy a golf and business networking experience like no other. This first time event will give women of all skill sets a chance to play nine holes with a PGA Champions Tour player during the week of the Allianz Championship. The fun-filled day will include a private clinic hosted by a PGA Champions player at 10:30 a.m., lunch at Noon followed by a shotgun start at 1 p.m. and a generous gift package from Lilly Pulitzer (http://www.lillypulitzer.com/). Registration is $750 per player, and includes Pro-Am gift package of two invitations to VIP Draw Party where awards will be presented for the back nine play, two VIP Partners Club Tickets, the private clinic by PGA Tour professional and round of golf. To reserve foursomes or individual tickets, contact Kady Stoll at 561-241-GOLF (4653).

ALLIANZ CHAMPIONSHIP GOLF AND WINE EXPERIENCE RETURNS
Friday, February 11th, 5:30 p.m., The Old Course at Broken Sound Clubhouse

As part of the fifth annual Allianz Championship, wine connoisseurs and golf enthusiasts will get the chance to hobnob on the green with legends of golf while popping the cork on the green to sample reds and whites from the private wine collections of golf pros’ own vineyards all while benefiting the Boca Raton Regional Hospital. In addition to indulging in the varietals from vineyards owned by golf pros Arnold Palmer, David Frost, Ernie Els, Gary Player, Fred Couples, and more, attendees will enjoy hors d’oeuvres by chefs at the Old Course at Broken Sound Clubhouse. There will also be interactive golf experiences, prize drawings, including the opportunity to win VIP tickets to the championship tournament. Tickets are $125 and can be purchased by calling the tournament office at 561-241-GOLF.

NEW ANNUAL ALLIANZ CHAMPIONSHIP FAIRWAY 5K OFFERS “FIRST EVER” ON-GOLF-COURSE RUNNERS EXPERIENCE ON TOURNAMENT’S FIRST FAMILY DAY THAT IS EXPECTED TO DRAW MULTI-GENERATIONS
Saturday, February 12th, 7:15 a.m. , The Old Course at Broken Sound Clubhouse

Offering something for everyone, including face painting, a bounce house, putting contests, Don Law, and more, the 2011 Allianz Championship Family Day to be held on the Saturday of the championship tournament promises all generations a fun-filled experience that opens with a “Florida first ever” on-the-course 5K run/walk. For more information and 5K registration, call the tournament office at 561-241-4653 or visit http://www.allianzchampionship.com/.

PGA TOUR “BIRDIES FORE CHARITY” MAKES WIDE SWING TO BENEFIT SOUTH FLORIDA NONPROFITS: 100% of Monies Raised By Participating Nonprofits Stays With The Participating Nonprofits


The Allianz Championship “Birdies for Charity” program is a fundraising vehicle through which participating nonprofit organizations solicit pledges from supporters based on the number of birdies made by PGA Champions Tour players during the three-day championship play Friday – Sunday, February 11-13, 2011, at the Allianz Championship. Participating organizations keep 100% of the pledges collected on their behalf. Participants can either make a one-time flat donation (minimum $10), or make a pledge of $0.02 or more for each birdie made by Champions Tour players during the 2011 Allianz Championship.


A list of “Birdies for Charity” participating organizations can be found at the tournament’s website www.allianzchampionship.com. Participants can choose one of organizations listed or choose to make the donation to benefit another charity of their choice. As an added incentive to donors, each person who makes a pledge to Birdies for Charity will be given the opportunity to guess the total number of birdies made by Champions Tour players during the 2011 Allianz Championship. One correct guess will win Two (2) tickets to the 2011 Masters Golf Tournament in Augusta, Georgia. Donors also qualify to win random drawings conducted by the Allianz Championship. Contest is open to participants who are 18 years of age or older; one guess allowed per Birdies for Charity pledge; no more than 10 total entries per participant. NOTE: WHAT IS A BIRDIE? In golf, a “birdie” is a score of one stroke better than “par” for every hole on the course. “Par” is the normal expected score of a golf professional on any given hole. For example, if a player scores a 4 on a par 5 then he gets a birdie.


About Allianz Championship-In addition to bringing the legendary champions of golf to Boca Raton for a celebrated week-long PGA Champions Tour event, the Allianz Championship will be driving all net proceeds to Boca Raton Regional Hospital. The Old Course at Broken Sound in Boca Raton, Florida will play host to the event February 7-13, 2011. The Allianz Championship with a purse of $1.7 million, is the Champions Tour’s first tournament of the early-season Florida swing with the Golf Channel televising live all three rounds of the championship from The Old Course at Broken Sound Club. Visit http://www.allianzchampionship.com/ for updates, to purchase VIP tickets, and learn more about sponsorship and volunteer opportunities.

About Allianz Life-Founded in 1896, Allianz Life provides an array of annuities and life insurance products in the U.S. through a nationwide network of independent distribution. The company is part of Allianz SE, a global financial services group that is the 20th largest company in the world based on revenues (Fortune Global 500, August 2009), employing nearly 155,000 people worldwide.

About Broken Sound Club-Broken Sound is considered one of the premier golf course communities in Palm Beach County, FL. It features resort-style, country club living in 28 private villages and has 23 tennis courts, a state-of-the-art fitness/spa center, aquatic area, dining facilities and two of the finest golf courses in South Florida. The original Broken Sound Club, now affectionately known as the "Old Course", was founded in 1978 and designed by Joe Lee. It will host the Allianz Championship. Gene Bates completed a redesign of the Old Course in January 2004. The Old Course features an abundance of trees unique to South Florida and rolling fairways that give it a feel similar to courses in the Pinehurst, NC area. It includes the largest stand of natural Florida maples trees in the county. The Club Course, another Lee design, was opened in 1985 and also recently renovated by Bates. Broken Sound is located on the north side of Yamato Road on Old Course Way between Congress Avenue and Military Trail.

About Boca Raton Regional Hospital-Serving the community since 1967, Boca Raton Community Hospital has 400 beds and more than 700 primary and specialty physicians with privileges. Areas of expertise include cancer, cardiovascular disease & surgery and women’s health. Proceeds from this year’s Allianz Championship will support the Ron & Kathy Assaf Center for Excellence in Nursing at Boca Raton Regional Hospital. With our country facing a nursing shortage of unheard of proportions, this initiative becomes an extremely important tool in our mission to attract and retain the highest caliber nursing staff in the country and to help our nurses discover a myriad of personal and professional opportunities, including scholarships that support their professional growth. For almost half a century, philanthropy has been an integral component of Boca Raton Regional Hospital’s success. Today, community support is more important than ever. For more information about the Foundation and its fundraising initiatives that support the mission of Boca Raton Regional Hospital, please call 561-955-4142.

November 18, 2010

Special Dedication Ceremony and Official Unveiling of Permanent Plaque Hails Plaza Real at Mizner Park in Downtown Boca as One of Ten Great Public Spaces in America 2010 by The American Planning Association


City of Boca Raton and South Florida government officials, business, tourism and community leaders gathered today for a special dedication ceremony and official unveiling of a permanent plaque and commemorative poster to celebrate the recent designation of Plaza Real at Mizner Park in Downtown Boca (www.downtownboca.org) by the American Planning Association (APA) as one of Ten Great Public Spaces In America 2010.  The commemorative poster, generously printed by National Communications, was designed for display and promotion by area businesses, attractions and cultural entities, and tourism partners to showcase Plaza Real and its APA designation-winning iconic park, lifestyle and cultural attributes. A commemorative cake with Plaza Real poster image was created by the Boca Raton Resort & Club and served to guests as a brass ensemble from the Boca Raton Symphonia performed in celebration.

The early morning program was presented by City of Boca Raton Planning, Zoning, Development Director Julia Trevarthen, AICP, the who served as master of ceremonies, with remarks by Marie L. York, AICP, a Fellow of the American Institute of Certified Planners and an APA Corporate Officer who represented the APA President and Board of Directors, Board of Commissioners of the Association’s professional institute, and the American Institute of Certified Planners at the ceremony; City of Boca Raton Mayor Susan Whelchel, and CRA Chair and City of Boca Raton Council member Constance Scott who unveiled the Plaza Real commemorative poster. Joining them in the unveiling of the plaque were City of Boca Raton Deputy Mayor Susan Haynie and Council Member Mike Mullaugh, Palm Beach County Commissioner Steve Abrams, and representatives from the public/private partnership stewards for Mizner Park such as General Growth Properties and Crocker & Company.

In her opening remarks Boca Raton Mayor Susan Whelchel noted that Mizner Park will celebrate its 20th birthday in 2011 sharing that “the Plaza Real and Mizner Park story is a remarkable one of the public and private sectors partnering to create and nurture a vital centerpiece of Downtown Boca Raton.  Together with GGP, we celebrate not only this coveted APA designation, but also the many people who have worked for more than two decades to make this such a special place.”

Launched in 2007, the APA’s national program Great Places in America celebrates places of exemplary character, quality, and planning. Places are selected annually and represent the gold standard in terms of having a true sense of place, noteworthy social, cultural or historical character, community involvement, resilience, and a vision for the future.  APA Great Places are enjoyable, safe and desirable -- places that attract users every day. America's truly great streets, neighborhoods and public spaces are defined by many characteristics, including architectural features, accessibility, functionality, and community involvement.

“Plaza Real is exceptional for many reasons, including big thinking, planning and following-through on those big plans; site design and aesthetics; public-private collaboration; and community engagement,” said York.  “Plaza Real didn’t ‘just happen’ on its own. It came about as a result of public and private partnership and strong commitment to turn a shuttered shopping mall into an attractive commercial, residential and business district with a distinctive and unique public commons area.”

The planning for Mizner Park and Plaza Real dates to a 1988 comprehensive redevelopment plan that envisioned creating a place that would give residents a reason to go Downtown. Prepared by the Boca Raton Community Redevelopment Agency, the plan brought about a $56.6 million renovation of the former Boca Raton Mall, which had closed in the late 1980s.  As noted by York, Mizner Park is considered by planners to be one of the first and most successful examples in the country of a former mall site being redeveloped for mixed-uses.

“This occurred because of the public-private partnership involving the City of Boca Raton, the Boca Raton Community Redevelopment Agency, the development firm of Crocker & Company, and the area’s cultural organizations,” she added. “Together, these stakeholders demonstrated creative thinking and visioning, perseverance, and cooperation. Nothing was held back in terms of Plaza Real’s design and quality of materials. The resulting aesthetics of Plaza Real and Mizner Park are alone worthy of praise.”

Plaza Real is defined by five fountains, two wrought-iron detailed gazebos, public art, benches and palm trees that line the outer edges. The Plaza’s layout and building placement were intentionally designed to create a “Venturi effect” that enhances natural breezes flowing through the area. Building fa├žades are Mediterranean in architectural style and partnered with Mizner Park’s similarly stunning architecture and design, described by University of Washington architecture professor Anne Vernez Moudon as “a post-modern reincarnation of 19th-century Paris and Barcelona”.  At the north end of the plaza is the Countess De Hoernle Amphitheater, and the Boca Raton Museum of Art and an additional building site for cultural development is currently used as green space. At the southwest end of the plaza features Mizner Park Cultural Arts Center that includes a black box theater and exhibition space.

“Welcoming and comfortable, the Plaza attracts users all hours of the day and night to mingle, relax, people-watch or play, and the space is easily accessed by car, bike or foot with four adjacent garages, numerous bike racks, and wide sidewalks and footpaths,” York added.

Chair of the Boca Raton Redevelopment Authority, Council Member Constance J. Scott concurred noting that “Mizner Park and Plaza Real are part of what make downtown Boca Raton a wonderful place to live, work and play. The APA recognition exemplifies that with creativity, persistence, and effective partnerships obsolete shopping malls can be transformed into vibrant places for everyone to enjoy.” 

Since the APA’s Great Places in America program’s inception in 2007, APA has designated 110 Great Places located in 47 states and the District of Columbia. Besides recognizing Plaza Real as a 2010 Great Public Space, this year APA also designated Riverside Avondale in Jacksonville as a 2010 Great Neighborhood. Two other Great Places designations in Florida were Ocean Drive in Miami Beach as a 2007 Great Street and 7th Avenue in Ybor City as a 2008 Great Street.

In addition to Plaza Real in Boca Raton, the 2010 Great Public Spaces included Charles W. Ireland Sculpture Garden, Birmingham, AL; Ferry Building, San Francisco, CA; Fountain Square, Bowling Green, KY; The Emerald Necklace, Boston, MA; Campus Martius Park, Detroit, MI; Bryant Park, New York City, NY; Rittenhouse Square, Philadelphia, PA; Main Plaza, San Antonio, TX; and Percival Landing Boardwalk and Park, Olympia, WA. Information about these and other Great Places in America can be found on APA’s website at www.planning.org/greatplaces

About the American Planning Association
The American Planning Association is an independent, not-for-profit educational organization that provides leadership in the development of vital communities. APA and its professional institute, the American Institute of Certified Planners, are dedicated to advancing the art, science and profession of good planning – physical, economic and social – so as to create communities that offer better choices for where and how people work and live. Members of APA help create communities of lasting value and encourage civic leaders, business interests and citizens to play a meaningful role in creating communities that enrich people’s lives. APA has offices in Washington, D.C., and Chicago, Ill. For more information, visit www.planning.org.

November 16, 2010

South Florida Wyland Living Green Fair Drew and Inspired Thousands

There were many Aha! moments for the thousands of fairgoers that came out to second annual South Florida Wyland Living Green Fair last weekend at Mizner Park in Downtown Boca Raton that featured globally renowned marine life artist and leading international advocate for marine resource conservation advocate Wyland painting a new 50-foot mural each day with children, eco-conscious Disney teen stars that set out to “Rock Out This Planet” and a host of engaging and entertaining interactive activities, organic cooking demos by South Florida chefs and food tastings; product showcases, displays of eco-friendly hybrid cars; and more to show that now more than ever, it is easy, smart and stylish to live greener.


The free regional interactive community experience brought together art, community involvement, and awareness about the environment to share how individuals and families can do better for the Earth and live a higher quality of lifestyle. Passionate about the fair’s mission, Wyland (www.wyland.com) -- who was hailed a “Marine Michelangelo” by USA Today --lent his name and commitment to the fair as the City of Boca Raton lent the green space and hosted the regional event. Created to lead the way in educating families, communities and businesses on how to easily incorporate eco-friendly living with simple steps in everyday activities, fairgoers of all ages engaged.

Popular stops included the Kids Eco-zone presented by Gumbo Limbo Nature Center; the Wyland Clean Water Mobile Learning Center complete with a 40-person theater, a running river, video microscopes, a watershed exhibit with actual rainfall; Wyland’s Water’s Extreme Journey Maze; photos with the Green Man; live entertainment; movies; concert performances by Disney Channel and Radio Disney teen stars and an impressive a line-up of eco-friendly exhibitors of products and services.

“While having fun, fairgoers learned how to purchase better environmentally safe products, create less waste, see and try the newest innovative products and services, and get involved in eco-friendly programs,” noted Wyland Living Green Fair Founder David Etzler. A portion of the proceeds will benefit the nonprofit Wyland Foundation (www.wylandfoundation.org) in support of its important global awareness and educational projects and initiatives.

“It was truly gratifying that Wyland, with his creative forces and worldwide following, as title sponsor of this year’s fair and pleased to team up with the City of Boca Raton and Downtown Boca and such cultural and entertainment partners as the Boca Raton Museum of Art , Sound Tree Entertainment to deliver be a fun, family-friendly, engaging event for the public to enjoy,” added David Etzler. WLGF Eco-friendly sponsors include PNC Bank, the official WLGF Banking Sponsor; JM Family Enterprises, the official WLGF Education Outreach Sponsor; Boca Raton Resort & Club, the official WLGF Hotel; Kohler; Office Depot; Whole Foods; Toyota: Southeast Toyota Distributors, LLC; JM Lexus; Blue Cross Blue Shield of Florida; GGP; Royal Palm Place; Bella Doors and Windows; Panache; Artesian Chefs; Earthera; Michaels; Wool; Artistic Cabinetry; Kaye Communications, Inc., and Boca Raton Symphonia.

City of Boca Raton Mayor Susan Whelchel added that, “We are delighted that such an important respected eco-friendly event such as the Wyland Living Green Fair has chose Downtown Boca as its official new home in recognition of our City’s great strides in this area and what we do to heighten green consciousness on a daily basis.”

For continuous updates and helpful “green living” tips and news as well as year ‘round Wyland Living Green Fair programs and activities, visit www.livinggreenfair.com, follow twitter/green_fair, friend on Facebook, email info@livinggreenfair.com or call 561-241-7309.

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About Wyland: Marine Life Artist Wyland (www.wyland.com) has earned the distinction as one of America’s most unique creative influences, and a leading advocate for marine resource conservation. An accomplished painter, sculptor, photographer, writer, and SCUBA diver, he has traveled the farthest reaches of the globe for more than 25 years, capturing the raw power and beauty of the undersea universe. The artist’s efforts, moreover, have been recognized by the United Nations, Sierra Club, the Underwater Academy of Arts and Sciences, where he is listed among its Diving Hall of Fame, and private and public institutions throughout the world. Listed in Who’s Who in American Art, the Guinness Book of World Records, and many other national and international publications, the multi-faceted artist has even hosted several series for television, including, “Wyland’s Ocean World” on the Discovery Channel’s Animal Planet Network. In spring 2010, the United Nations unveiled a commemorative stamp issue of Wyland artwork to celebrate the 50th Anniversary of the UNESCO’S Intergovernmental Oceanographic Commission. Today, Wyland is considered one of the most influential artists of the 21st Century, with artwork in museums, corporate collections, and private homes in more than one hundred countries. For more information, call Steve Creech at stevec@wylanddesign.com or 949-973-7070.

About the Wyland Foundation: Founded by renowned environmental artist Wyland, the nonprofit Wyland Foundation has helped children and families around the nation to rediscover the importance of healthy oceans and waterways through public art programs, classroom science education, and live events. The foundation gives children the tools they need to become more creative, positive, and solution-oriented. It has supported numerous conservation programs since its inception as a 501(c)(3) non-profit organization in 1993, including marine artist Wyland’s monumental Whaling Wall mural project — an epic series of one hundred life size marine life murals that spans twelve countries on four continents, and is viewed by an estimated 1 billion people every year. The Wyland Foundation, in partnership with the Scripps Institution of Oceanography, is actively engaged in teaching millions of students about our oceans, rivers, lakes, streams, and wetlands. For more information, visit http://www.wylandfoundation.org/.

November 07, 2010

A Great Opening Day For The Wyland Living Green Fair Weekend; More Today (Sunday)

It was a fun and inspiring day yesterday for thousands of fairgoers of all ages who came out to paint a 50-foot mural with globablly renowned marine life artist and marine life conservation advocate; see Disney teen stars Anna Margaret, Jasmine Sagginario, and Ryan Newman ”Rock Out This Planet; venture through the Wyland Water’s Extreme Journey Maze, explore the Wyland Mobile Learning Center interactive museum on wheels, and even paint a hybrid Lexus. Those who missed out yesterday still have the chance to come out today, Sunday, November 7th to experience it all. Wyland starts a fresh 50-foot canvas at 11 a.m. and is looking for aspiring young artists to join him. There are plenty of eco-friendly exhibitors, live entertainment including the Bullett band, appearances by Earth Man, an Kids Eco Zone featuring activities (and live snakes and tortoises) by Gumbo Limbo, and great cooking demos using organic foods.

Check out these photos from yesterday. http://bit.ly/aZNSV6

October 22, 2010

SME Conference Program Scheduled for November 5, 2010

EDITOR’S NOTE: For continuous news updates on the SME Green Conference or Wyland Living Green Fair, visit www.livinggreenfair.com, follow the WLGF on twitter/green_fair, look for WLGF on Facebook, contact the event producer at info@livinggreenfair.com  or call 561-241-7309. 

FOR IMMEDIATE RELEASE 
Media Contact: Kaye Communications, Inc. 561-392-5166
Bonnie S. Kaye, bkaye@kcompr.com, Mobile: 561-756-3099
Jon A. Kaye, jkaye@kcompr.com, Mobile: 561-756-3097

Photos Available: Keynote Speaker Josh Dorfman




Register Now for the 2010 SME Green Conference: “The Next Opportunity” To Help Businesses Grow With Green
Environmental Television Host, Radio Personality, Author and CEO
Josh Dorfman — “The Lazy Environmentalist” — To Give Keynote Address

BOCA RATON, FL (October 5, 2010)--Since there is both money to be made and sustainability to be achieved when incorporating GREEN into everyday business practices… South Florida business owners, entrepreneurs and C-suite executives should register for the B2B SME Green Conference: “The Next Opportunity” to learn how they can grow with green. Developed and hosted by the Wyland Living Green Fair and South Florida Business Journal, presented by PNC Bank, and sponsored by Office Depot, Florida Atlantic University, Amerigas, Clean Fuel USA, Electron Solar Energy, Heritage Propane, Boca Raton Resort & Club, Kaye Communications, Boca Raton Symphonia & CSRWire, the conference begins at 8:30 a.m. at the Florida Atlantic University in the Grand Palm Room at the FAU Student Union, 777Glades Road, Boca Raton, Florida.

Designed to further the future of business for small and midsized enterprises (SME) with revenues of $5-$50M, the conference will focus on how to profit from going Green and offer the practical information needed to be successful. The program includes a keynote address by environmental television host, radio personality, author and CEO Josh Dorfman (http://www.lazyenvironmentalist.com/), “The Lazy Environmentalist”, general sessions and panel discussions featuring the best minds in the business who will share real success stories of entrepreneurs and business owners who made the leap into GREEN and how it significantly impacted their business. Attendees will learn where the green opportunity is for small and mid-sized businesses, and how to create a green concept, make a current business green, follow green incentives, operate a green business, and build growth through sales and marketing.

Keynote speaker Dorfman, who will soon be releasing his third book, will open the conference by taking attendees to the cutting-edge of green innovation. As one of today’s most dynamic and engaging green speakers, Dorfman will present his unique insights, research and experiences on The Art of Green Persuasion: How To Successfully Engage Consumers On The Environment to demonstrate that the right green communication game plan can maximize ROI by boosting sales, building brand loyalty and generating widespread press coverage. Josh shares the key elements for doing it. He will also share tips on how to Live Your Best and, Yes, Laziest Green Lifestyle, demonstrating how it is easier, more affordable and stylish than ever before to live and work according to your environmental values. He will educate attendees on the designers, inventors, entrepreneurs and policymakers who are doing the heavy eco-lifting in this area.

“Companies in the green space are thriving and business owners and executives should be looking seriously at green as a growth strategy or they will miss a major cycle in the economy,” noted David Etzler, producer of the SME Green Conference and the Wyland Living Green Fair. “Whether one owns a current business or is looking to start a new one, the SME Green Conference will give them the practical information they need to be successful in going after this young and lucrative market.”

According to Etzler, attendees will have a good road map to “Going Green” following SME Green Conference session/panel discussions that address the following (full program below):
  • Where Is The Green Opportunity For Small & Midsized Businesses?
  • The Light Bulb Flash: Creating Your Green Concept
  • Bringing Green In: How To Incorporate Green Into Your Current Business
  • Going For The Green: Financing Your Business Venture
  • Putting The Pieces Together: Operating Your Green Business
  • Taking Off – Growth Through Sales, Marketing, Technology And Social Media
  • Getting The Big Money: Winning Government Contracts.
  • Walking the Talk: Greening Your Operations

The SME Green Conference registration fee of $75 includes:

  • Ribbon-Cutting Ceremony & Tour of FAU’s 100,000-square-foot Platinum Level LEED certified School of Engineering building
  • Continental Breakfast
  • Full Day of Conference Programming
  • Access to Vendor Showcase
  • Lunch
  • Pass to VIP Cocktail Reception at Boca Raton Museum of Art
    o Opportunity to Meet World Renown Marine Artist and Conservationist Wyland
    o Admission To Wyland Exhibition at the Boca Raton Museum of Art
    o Food & Cocktails
    o Performances by an ensemble from the Boca Raton Symphonia
The SME Conference kicks off the free and open-to-the-public weekend 2010 Wyland Living Green Fair (http://www.livinggreenfair.com/) that features the art, mission and appearances by globally renowned marine life artist and conservationist Wyland (http://www.wyland.com/) in Downtown Boca at Mizner Park plus unique interactive experiences that bring together art, community involvement, and awareness to teach individuals, families and businesses how easily they can go green in just a few simple steps, do better for the Earth and live a higher quality of lifestyle. Held from 10 a.m. to 6 p.m. on Saturday and Sunday, November 6-7, 2010, following the SME Green Conference, the event takes an entertaining approach to sharing the GREEN message through participation by engaging the attendees through an array of interactive experiences; product showcases; unique exhibitions; an eco-friendly fashion show hosted by Disney Channel star Ryan Sagginario; cooking demonstrations and tastings featuring recipes that incorporate organic foods; hybrid showcase; a kids eco-zone; Wyland Clean Water Mobile Learning Center; Wyland’s interactive Extreme Water Maze; Wyland painting murals with children; and movies; plus a live concert on Saturday afternoon (admission $12) with performances by Disney Channel eco-conscious teen stars Anna Margaret and Jasmine Sagginario. A portion of proceeds benefits the Wyland Foundation (http://www.wylandfoundation.com/).

For more information on the SME Conference and to register, visit www.livinggreenfair.com/SME for online registration or call 561-241-7309. For more information on the Wyland Living Green Fair event on November 6-7, 2010 in Downtown Boca, visit http://www.livinggreenfair.com/, follow the Wyland Living Green Fair at twitter/green_fair, friend the Fair on Facebook, contact info@livinggreenfair.com or call 561-241-7309. For related exhibitor and sponsorship opportunities, email Ray Kyle at rkyle@businessevents.com or call him 561-241-7309.

SME Conference, November 5, 2010 “Conference Chairs: Yalmaz Siddiqui, Director of Environmental Strategy, Office Depot Brenda Coto, M. Ed., Managing Director of Technology & Innovation, College of Engineering & Computer Science, Florida Atlantic University”
Friday


8:30am-9:10am- Breakfast & Registration

9:10am-9:15am- Welcome & PNC Introduction – David Etzler, Founder, Wyland Living Green Fair

9:15am-9:30am- Introduction & Opening Remarks
“Where Is The Green Opportunity For Small & Midsized Businesses?”

Yalmaz Siddiqui, Director of Environmental Strategy, Office Depot

Yalmaz will set the stage for us as he explains what a Green Business is and why Green is an opportunity. We will learn about the type and nature of businesses that can be called green and get a quick overview of some major growth areas. Yalmaz will kick off our day with examples of hot growth opportunities in the green sector.
  • What Is a Green Business?
  • Why Is Green An opportunity?
  • Where Is Growth Happening?”
9:30am-10:00am- “The Lightbulb Flash: Creating Your Green Concept” Vaughan Lazar, Founder, Pizza Fusion

Vaughan lazar is one of the most successful green entrepreneurs in South Florida. Hear his story on how he created his green concept and the lessons learned. You will come away with a compelling framework to create your own green concept.
  • Understanding The Customer Needs
  • Creating New Markets
  • Finding A Niche
  • Establishing Your Value Proposition
  • Differentiating Your Solution
  • Creating A Compelling Business Plan
10:00am-10:45am- “Don’t Just Be A Green Business, Be A Great Business”

 Josh Dorfman, The Lazy Environmentalist, Environmentalist, Television Personality, Speaker, Spokesperson, Author, CEO and Corporate Consultant

To succeed in today’s marketplace, green businesses must provide outstanding products and services to consumers and market them so effectively that even the environmentally skeptical, indifferent, or just plain lazy, covet them. Josh Dorfman shares best practices from today’s most cutting-edge green companies and draws upon his own in-the-trenches experience as an environmental entrepreneur and national radio and television host to provide a roadmap for not just growing a green business, but also totally outperforming the competition.

10:45am-11:00am- Break
11:00am-11:30am- “Bringing Green In: How To Incorporate Green Into Your Current Business”

(Co-Presentation) Rick Howard, Founder, Sklar Furnishings Yalmaz Siddiqui, Director of Environmental Strategy, Office Depot

Rick and Yalmaz will present two stories about two successful businesses, one small and one large, on their journey to incorporate green. You will learn from their experiences including how they overcame barriers and set strategic priorities to drive the maximum economic benefit for their companies. 
  • Growing Your Knowledge
  • Incorporating Green Into Your Conventional Business Model
  • Engaging The Existing Customer Base
  • Growing Your Green Product Sales 
11:30am-11:35am- “Slides of Green Success Stories”

Yalmaz Siddiqui, Director of Environmental Strategy, Office Depot
11:35am-12:15pm- “Following the Green Incentives”

(Panel) Gary Hines, SVP, Administration for the Business Development Board of Palm Beach County, Inc James Kohnstamm, Director, Beacon Council David Coddington, Vice President – Business Development, Greater Fort Lauderdale Alliance Mike Woika, Asst. City Manager, The City of Boca Raton

From the stimulus to local programs, find out how your business can take advantage of the incentives that are available right now for green businesses. Hear from our panel about the opportunity, process, and strategy for obtaining these incentives.
12:15pm-1:15pm- Lunch

12:45pm-1:15pm-Achieving Value from an Environmental Strategy”

Gary Jay Saulson , Director of Corporate Real Estate, The PNC Financial Services Group, Inc.

Over ten years ago, PNC made the industry-leading commitment that all new construction and major renovations would follow LEED® green building standards. Due to this commitment, PNC recently celebrated the achievement of its 100th LEED certified building, its first LEED Platinum certification, and being the world leader in newly constructed LEED certified buildings (85). During the presentation, Gary Saulson, PNC’s Director of Corporate Real Estate, will share insight on the company’s environmental commitment, explaining why PNC started building green, how it’s good for business, and where he sees the company heading in the future.

1:15pm-1:20pm- “Slides of Green Success Stories”

Yalmaz Siddiqui, Director of Environmental Strategy, Office Depot

1:20pm-2:00pm-Putting the Pieces Together: Operating Your Business”

(Co-Presentation) Marci Zaroff, Former CEO, Under the Canopy. CEO, FASE Greg Horn, Former CEO, General Nutrition Center, Partner Pegasus Capital

Hear from two powerful and inspiring INDUSTRY PIONEERS about how they created and grew multimillion dollar green businesses. Marci will talk about her experiences with green fashion and Greg will give his insights into how GNC became a global powerhouse for nutritional products. Learn how they both put the pieces together to operate successful businesses.

  • Creating An Advisory Board
  • Creating A Leadership Team
  • Establishing Sound Vendor Relationships
  • Hiring And Training For Success
  • Winning Your First Deals
2:00pm-2:40pm- “Taking Off – Growth Through Sales & Marketing”

Moderator: Kevin Gale, Editor, SF Biz Journal Bonnie S. Kaye, President & Chief Strategist, Kaye Communications, Inc. Integrated Marketing & Public Relations Counselors Kelly Murphy, President/General Manager, Panache A Classic Party Rentals Company

Your business will only grow if people know about it. Learn the best and latest ideas to leverage innovative green messaging to attract attention and convert prospects to customers.

  • Creating A Splash
  • Executing Your Plan
  • Driving Sales
  • Leveraging Technology & Social Media
2:40pm-3:10pm- “Walking the Talk: Greening Your Operations”
(Panel) Moderator: Jill Rosen, Assistant Director Office of Space Utilization/Sustainability Liaison, Florida Atlantic University Robert Cannellos, LEED AP, President, USGBC South Florida Chapter Jeffrey C. Lynne, Esq., LEED AP, Weiner & Lynne, P.A. Gary Jay Saulson , Director of Corporate Real Estate, The PNC Financial Services Group, Inc.

Green operations are lean operations. Our panel will show you how they reduced operating costs by going green. You will take away a series of ideas that maximize your cost savings opportunities while creating a more positive and productive work environment.
  • Creating Your Green Policies
  • Building Green
  • Managing Waste & Water
  • Reducing Energy/Carbon Footprint
  • Logistics & Transportation
3:10pm-3:30pm- Working Session with Audience/Slide Show of the Next Opportunity
Yalmaz Siddiqui, Director of Environmental Strategy, Office Depot

3:30pm-4:00pm- Transport to FAU Ribbon Cutting/Tours

5:30pm-8:00pm- VIP Reception at Boca Museum of Art

Wyland Living Green Fair and Miami Dolphins Announce Collaboration to Encourage Dolphins Fans to do Their Part for Clean Water and Healthy Oceans in South Florida

WYLAND LIVING GREEN FAIR MEDIA CONTACTS:
Kaye Communications, Inc. 561-392-5166
Bonnie S. Kaye, bkaye@kcompr.com, 561-756-3099 (mobile) or
Jon A. Kaye, jkaye@kcompr.com, 561-756-3097 (mobile)
MIAMI DOLPHINS MEDIA CONTACTS:
Jason Jenkins 954-452-7170 or George Torres 954-943-6690
EDITOR’S NOTE: Interviews with Wyland are available on-site at Sun Life Stadium; must pre-arrange time with Bonnie S. Kaye, Kaye Communications, Inc., (bkaye@kcompr.com), 561-392-5166-office; 561-756-3099-mobile. Hi-res photos available upon request.


INTERNATIONALLY RENOWNED MARINE LIFE ARTIST AND CONSERVATION ADVOCATE WYLAND WILL ADD “GREEN” TO THE DOLPHINS “ORANGE” CARPET THIS SUNDAY, OCTOBER 24th AT SUN LIFE STADIUM IN COUNTDOWN TO SOUTH FLORIDA WYLAND LIVING GREEN FAIR TO BE HELD THE FIRST WEEKEND IN NOVEMBER

MIAMI, FL (October 21, 2010)--Globally renowned marine life artist Wyland -- who has been hailed a “Marine Michelangelo” by USA Today and is a leading international advocate for marine resource conservation -- will make a special appearance this Sunday, October 24th at Sun Life Stadium in active countdown to the free, open-to-the-public South Florida Wyland Living Green Fair (http://www.livinggreenfair.com/). The fair will take root in Downtown Boca (http://www.downtownboca.org/) at Mizner Park on Saturday and Sunday, November 6-7, 2010 and advance a collaborative Wyland Living Green Fair and Miami Dolphins Clean Water Pledge initiative launched today.

Wyland (http://www.wyland.com/) will add a message of green as he walks the orange carpet typically reserved for celebrities such as Gloria and Emilio Estefan, Jennifer Lopez, Marc Anthony, Enrique Iglesias and Venus and Serena Williams. Wyland will also join fans in cheering on the Miami Dolphins, after greeting families and children at his Wyland Clean Water Mobile Learning Center set up in the AT&T Grand Plaza during pre-game festivities. Opening at 9 a.m., the 1,000-square-foot museum on wheels features a 40-person theater, a running river, video microscopes, and a watershed exhibit with actual rainfall. At 11 a.m. Wyland will stop by to meet-and-greet game-goers to encourage Dolphins fans to take the South Florida Wyland Living Green Fair Clean Water Pledge and also invite them to come out to the Wyland Living Green Fair the first weekend in November to learn how easy it is to live green.

According to Wyland, the pledge initiative is to encourage Dolphins fans of all ages to do their part for clean water and healthy oceans in South Florida; save water, money, and our environment; reduce pollution, and ensure a healthy planet for dolphins and other ocean friends. The objective is to save 10 million gallons of water, reduce waste to landfills by half a million pounds, and eliminate more than 10,000 gallons of household cleaners from entering local waters. Beginning today, all those who take the pledge at http://www.livinggreenfair.com/ get a chance to win Dolphins game tickets, dinners for two, and an original, signed Wyland artwork for their home. To support the initiative the Miami Dolphins is hosting the Wyland Clean Water Mobile Learning Center at the stadium, inviting season ticket holders to the fair and posting pledge registration details on http://www.dolphins.com/.

Created to lead the way in educating families, communities and businesses on how to easily incorporate eco-friendly living with simple steps in everyday activities, the Wyland Living Green Fair is a regional interactive community experience that will bring together art, community involvement, and awareness about the environment to share how individuals and families can do better for the Earth and live a higher quality of lifestyle. Attendees will be engaged through an array of entertaining interactive experiences; product showcases; unique exhibitions; stage performances; organic cooking demos by South Florida chefs and food tastings; displays; movies; live entertainment and a host of other activities.

Fairgoers will be able to paint a 50’ mural with marine artist Wyland each day; meet and “Rock out this Planet” with Disney Channel and Radio Disney teen stars Anna Margaret, Jasmine Sagginario, and Ryan Newman; transform into a drop of water and find their way to the ocean at the Water's Extreme Journey Maze; become a water change agent at the Wyland Clean Water Mobile Learning Center; see how the Grand Canyon was formed; watch popcorn being made from the sun; take photos with Spouty the Whale, the official fair mascot; learn about the latest electric hybrid cars; preview organic fashions; sample organic food; visit the Gumbo Limbo Nature exhibit at the Kids Eco-Zone; tour his exhibition at the Boca Raton Museum of Art and more.

For more information on the Wyland Living Green Fair event and exhibitor and sponsorship opportunities, visit http://www.livinggreenfair.com/, follow twitter/green_fair, friend on Facebook, email info@livinggreenfair.com or call 561-241-7309.

About Wyland:
Marine Life Artist Wyland (http://www.wyland.com/) has earned the distinction as one of America’s most unique creative influences, and a leading advocate for marine resource conservation. An accomplished painter, sculptor, photographer, writer, and SCUBA diver, he has traveled the farthest reaches of the globe for more than 25 years, capturing the raw power and beauty of the undersea universe. The artist’s efforts, moreover, have been recognized by the United Nations, Sierra Club, the Underwater Academy of Arts and Sciences, where he is listed among its Diving Hall of Fame, and private and public institutions throughout the world. Listed in Who’s Who in American Art, the Guinness Book of World Records, and many other national and international publications, the multi-faceted artist has hosted several series for television, including, “Wyland’s Ocean World” on the Discovery Channel’s Animal Planet Network. In spring 2010, the United Nations unveiled a series of commemorative stamps of Wyland artwork to celebrate the 50th Anniversary of the UNESCO’S Intergovernmental Oceanographic Commission. Today, Wyland is considered one of the most influential artists of the 21st Century, with artwork in museums, corporate collections, and private homes in more than one hundred countries. For more information, call Steve Creech at stevec@wylanddesign.com or 949-973-7070.

Deliciously Green VIP “After Party” on Opening Day of the Wyland Living Green Fair to be Hosted by Five Popular Restaurants at Royal Palm Place to Benefit Two “Green Conscious” Nonprofits: South Florida Green Drinks and Wyland Foundation

Media Contact:
Kaye Communications, Inc. 561-392-5166
Bonnie S. Kaye, bkaye@kcompr.com, Mobile: 561-756-3099
Jon A. Kaye, jkaye@kcompr.com, Mobile: 561-756-3097
Cutlines:

South Florida Green Drinks Board: (from top left clockwise) Doug Pacht, David Etzler, Lindsay Calkins, Clint Malson, Yalmaz Siddiqui, Brooke Ahrens, Marci Zaroff, Rachel Fulton, Mike Wallander.




BOCA RATON, FL (October 15, 2010)--Caruso Ristorante , 4th Generation Market, Table 42 Italian Kitchen & Wine Bar, Jake’s Stone Crab and Rustic Cellar are joining together to roll out the green carpet for the inaugural Deliciously Green VIP “After Party” at Royal Palm Place on Saturday, November 6, 2010 at 6:30 p.m. Held in conjunction with the Wyland Living Green Fair taking root in Downtown Boca that weekend and sponsored by Royal Palm Place and www.livingfla.com, the “After Party” event will benefit two “green-conscious” nonprofits: South Florida Green Drinks (http://www.southfloridagreendrinks.org/) and Wyland Foundation (http://www.wylandfoundation.org/).

Deliciously Green VIP “After Party” guests start the night off by meeting at the Gazebo to check in. They will then be guided via green directional arrows through Royal Palm Place to the participating restaurants where they will sample green food selections, wines and specialty drinks. Following their last stop, guests will have the opportunity to continue their culinary experience by choosing to dine at one of the participating restaurants offering an exclusive value dinner special solely available to Deliciously Green VIP After Party guests.

South Florida Green Drinks’ mission is to build an engaged South Florida green community of individuals and business owners through networking, online outreach, and special events. The nonprofit Wyland Foundation, founded by renowned environmental artist Wyland, has helped children and families around the nation to rediscover the importance of healthy oceans and waterways through public art programs, classroom science education, and live events.


The After Party occurs immediately at the close of the first day of the Wyland Living Green Fair that runs from 10 a.m. to 6 p.m. at Mizner Park that includes a Green Market at Royal Palm on Saturday, from 8 a.m. to 1 p.m. Done in an entertaining way, activities at the Wyland Living Green Fair will engage fairgoers of all ages through an array of interactive experiences that include Wyland painting 50-foot murals with South Florida children (a new one each day); product showcases; unique exhibitions; stage performances; organic cooking demos by South Florida chefs and food tastings; displays of eco-friendly hybrid cars; previews of organic fashions; a Kids Eco-zone; the Wyland Clean Water Mobile Learning Center complete with a 40-person theater, a running river, video microscopes, a watershed exhibit with actual rainfall; Wyland’s Extreme Water Journey Maze; movies; live entertainment; concert performances by Disney Channel and Radio Disney teen stars, and a host of other activities. Wyland -- who was hailed a “Marine Michelangelo” by USA Today and is a leading international advocate for marine resource conservation -- is lending his name and commitment to this year’s fair as the City of Boca Raton that serves as host to the fair, lends the green space in Downtown Boca. A portion of proceeds benefit the Wyland Foundation (http://www.wylandfoundation.org/).

Advance tickets can be purchased for $15 online at http://www.livingfla.com/ and $20 at the event. For continuous news updates on the Wyland Living Green Fair, visit http://www.livinggreenfair.com/, follow the fair on twitter/green_fair, friend the fair on Facebook, email inquiries to info@livinggreenfair.com or call 561-241-7309.

More About South Florida Green Drinks
The mission of South Florida Green Drinks is to build an engaged South Florida green community of individuals and business owners through networking, online outreach, and special events. A lively mixture of people from NGOs, academia, government and business, the nonprofit offers great ways in which to network, collaborate and make good things happen, both professionally and for the environment. Every month South Florida professionals from a range of backgrounds that share a common interest in the environment meet up for a drink at informal sessions known as Green Drinks. The events are simple and unstructured, but many have found employment, made friends, developed new ideas, made business deals, and more.

More About the Wyland Foundation
Founded by renowned environmental artist Wyland, the nonprofit Wyland Foundation has helped children and families around the nation to rediscover the importance of healthy oceans and waterways through public art programs, classroom science education, and live events. The foundation gives children the tools they need to become more creative, positive, and solution-oriented. It has supported numerous conservation programs since its inception as a 501(c)(3) non-profit organization in 1993, including marine artist Wyland’s monumental Whaling Wall mural project — an epic series of one hundred life size marine life murals that spans twelve countries on four continents, and is viewed by an estimated 1 billion people every year. The Wyland Foundation, in partnership with the Scripps Institution of Oceanography, is actively engaged in teaching millions of students about our oceans, rivers, lakes, streams, and wetlands. For more information, visit http://www.wylandfoundation.org/.

Second Annual South Florida Wyland Living Green Fair Featuring Internationally Renowned Marine Life Artist and Conservationist Wyland to Take Root at Mizner Park, November 6-7, 2010

EDITOR’S NOTE: For continuous news updates on the Wyland Living Green Fair (WLGF), visit http://www.livinggreenfair.com/, follow twitter/green_fair, friend on Facebook, email event producer at info@livinggreenfair.com or call 561-241-7309.

FOR IMMEDIATE RELEASE
Media Contact: Kaye Communications, Inc. 561-392-5166
Bonnie S. Kaye, bkaye@kcompr.com, Mobile: 561-756-3099
Jon A. Kaye, jkaye@kcompr.com, Mobile: 561-756-3097
Photos and Interviews Available Upon Request


 
The Free Open-To-The-Public Regional Community Event Featuring Products, Displays, Demonstrations, Samplings. Plus Food, Fashion, Live Entertainment, And Art Will Show South Floridians It’s Easy Bein’ Green!


BOCA RATON (October 5, 2010)--In addition to living the good life, this fall South Floridians see how easy it is to be living the green life when they visit the free, open-to-the-public Wyland Living Green Fair set to blanket areas of Downtown Boca Raton on Saturday and Sunday, November 6-7, 2010 from 10 a.m. to 6 p.m. each day. The regional interactive community experience will bring together art, community involvement, and awareness about the environment to share how individuals and families can do better for the Earth and live a higher quality of lifestyle. 
Passionate about the fair’s mission, globally renowned marine life artist Wyland -- who was hailed a “Marine Michelangelo” by USA Today and is a leading international advocate for marine resource conservation -- is lending his name and commitment to this year’s fair as the City of Boca Raton lends green space and host the regional event. Created to lead the way in educating families, communities and businesses on how to easily incorporate eco-friendly living with simple steps in everyday activities, fairgoers of all ages will be engaged through an array of entertaining interactive experiences such as Wyland painting 50-foot murals with South Florida children (a new one each day); product showcases; unique exhibitions; stage performances; organic cooking demos by South Florida chefs and food tastings; displays of eco-friendly hybrid cars; previews of organic fashions; a Kids Eco-zone; the Wyland Clean Water Mobile Learning Center complete with a 40-person theater, a running river, video microscopes, a watershed exhibit with actual rainfall; Wyland’s Extreme Water Journey Maze; movies; live entertainment; concert performances by Disney Channel and Radio Disney teen stars, and a host of other activities.

Following its successful debut last year at Dania Beach, the fair’s producer chose to move this year’s event to Downtown Boca — in the heart of the South Florida Tri-County area — to accommodate the event’s expansion in size, scope and programming and enhance proximity for a wider regional audience from Miami to Vero Beach. More than 10,000 attendees are expected in and around Mizner Park as they learn to purchase better environmentally safe products, create less waste, see and try the newest innovative products and services, and get involved in eco-friendly programs. A portion of the proceeds will benefit the nonprofit Wyland Foundation (http://www.wylandfoundation.org/) in support of its important global awareness and educational projects and initiatives.

“It is truly gratifying that Wyland, with his creative forces and worldwide following, has committed to lending his name and passion as title sponsor of this year’s fair and pleased to team up with the City of Boca Raton and Downtown Boca and such eco-respected partners as the Boca Raton Museum of Art , Florida Atlantic University and Sound Tree Entertainment for what promises to be a fun, family-friendly, engaging event for the public to enjoy,” said David Etzler, founder of the Wyland Living Green Fair. WLGF Eco-friendly sponsors include PNC Bank, the official WLGF Banking Sponsor; JM Family Enterprises, the official WLGF Education Outreach Sponsor; Boca Raton Resort & Club, the official WLGF Hotel; Kohler; Office Depot; Whole Foods; Toyota: Southeast Toyota Distributors, LLC; JM Lexus; Blue Cross Blue Shield of Florida; GGP; Royal Palm Place; Kaye Communications, Inc., and Boca Raton Symphonia.

City of Boca Raton Mayor Susan Whelchel adds, “We are delighted that such an important respected eco-friendly event such as the Wyland Living Green Fair has chosen Downtown Boca as its official new home in recognition of our City’s great strides in this area and what we do to heighten green consciousness on a daily basis.”

  
Something for Everyone: Including Live “Tween and Teen Time” Entertainment Featuring Disney Channel and Radio Disney Stars “To help spread the eco-friendly message to teens, we are pleased to also have Disney Channel and Radio Disney stars Anna Margaret, Jasmine Sagginario, and Ryan Newman joining us this year,” noted Etzler. “In addition to offering fairgoers a free, up close and personal autograph signing session with all three, Ryan Newman will host an exciting free eco-friendly fashion show.” He added that later in the afternoon Anna Margaret will “Rock For The Planet” in a benefit concert with Jasmine Sagginario as the opening act.” Tickets for the benefit are $12 for general admission, with a portion of the proceeds benefiting the Wyland Foundation.

Wyland Adds More Colors To 2010 “Green” Fair
Known for his life-size marine life murals, and artwork featured in museums, corporate collections, and private homes in more than 100 countries, Wyland will be adding a sea-full of colors to this year’s “green” showcase as visitors:

  • Get the chance to meet and paint with Wyland to create a new original 50-foot mural each day
  • Tour the Wyland art exhibition on display at the Boca Raton Museum of Art-- WYLAND – Art and Conservation:  In conjunction with the Wyland Living Green Fair, the Boca Raton Museum of Art will present a focus exhibition of Wyland artwork from October 11th to November 7th in its street level window gallery. The exhibition will consist of 23 works of art illustrating Wyland’s most iconic subjects: the ocean, its sea life, endangered wildlife, and whales. The exhibition will include original oil paintings, watercolors, Sumi-e ink and wash paintings, photography, limited edition graphics and two monumental bronze sculptures all by Wyland.
  • View a series of 10-foot eco-themed murals designed and painted by South Florida school children

Then visitors can:
  • Visit the Wyland’s Clean Water Mobile Learning Center-A 1,000-square-foot biodiesel powered science museum on wheels that educates the public about water conservation in a fun entertaining way. The Learning Center includes a 40-person movie theater, a running river, video microscopes, a watershed exhibit with actual rainfall and many other activities that create a unique and family oriented “Green” environment for all people to experience.
  • Transform into a drop of water in Wyland’s Water’s Extreme Journey Maze-The entire family can discover the miracle of water, while getting lost in this highly interactive, stunningly visual giant Wyland-designed maze. This exhibition combines the worlds of art and science to demonstrate the importance of water and how it connects us all. Wyland’s themed maze game transforms visitors into a drop of water entering a watershed, sending them on a journey through different watershed habitats including lakes, streams, rivers, wetlands, estuaries, bays, and oceans. Along the way they must navigate Non-Point Source Pollutants originating from agriculture, development, litter, and our homes. Visitors will learn how to make cleaner choices and will reach the reward of a healthy ocean. This fully interactive maze experience incorporates play, scientific inquiry, art and action along with five additional activities located just outside the maze, including: hands-on water quality testing, a watershed demonstration, art-in-action letter writing, artistic mosaic collaboration, and clean water commitment pledges. Through exploration, scientific inquiry, artistic expression, and action, visitors will experience the water cycle, understand the science behind water purity, and realize the power each individual has to make a difference.
  • Learn how the Grand Canyon was formed 
  • Watch popcorn being made from the sun
  • Explore the Kids Eco-Zone that will feature Gumbo Limbo nature exhibits and scheduled activities to include art projects, planting of seedlings, games, entertainers, etc.
  • Learn about the latest hybrid, electric and alternative fuel vehicles, bikes, skateboards via showcases/demos
  • Learn recipes from the Cooking Stage featuring a full eco-friendly kitchen for frequent “green” recipe demos by local chefs with tastings; including 16-year-old chef Jeremy Salamon of www.jeremycooks.com, showing youth how to cook using organic foods and fixings.  Jeremy is a junior at West Boca High School’s Culinary Academy in Boca Raton, a program within the school featuring a state-of-the-art commercial kitchen with four years of culinary training and teaching students about the food service industry in addition to preparing those that choose, like Jeremy, to continue their culinary education afterward.
  • Get their taste buds going at the “Green” Food Court showcasing local restaurants selling organic/natural foods
  • Enjoy live entertainment throughout the day
  • Meet Disney Channel and Radio Disney eco-conscious teen stars Anna Margaret, Jasmine Sagginario, and Ryan Newman at an “up close and personal” autograph signing session (opening day Sat., Nov. 6th at 1 p.m.)
  • Preview organic fashions at an eco-friendly fashion show hosted by Radio Disney teen star Ryan Newman (opening day Sat., Nov. 6th at 2:30 p.m.)
  • Help “Rock The Planet” at a special Anna Margaret benefit concert with Jasmine Sagginario; tickets are $12 general admission (purchase at www.livinggreenfair.com) with a portion of proceeds to benefit the Wyland Foundation. (opening day Sat., Nov. 6th at 4:30 p.m.)
  • Take the Wyland Living Green Fair Clean Water Pledge, a collaboration with the Miami Dolphins, with chances to win Miami Dolphins game tickets, dinners for two, signed art by Wyland, etc. 
  • Enjoy the Deliciously Green VIP “After Party” on November 6th at the close of opening day at the Wyland Living Green Fair as Caruso Ristorante, 4th Generation Market, Table 42 Italian Kitchen & Wine Bar, Jake’s Stone Crab and Rustic Cellar join together to roll out the “green carpet” at Royal Palm Place to benefit two local non-profits South Florida Green Drinks and the Wyland Foundation.  The event sponsored by Royal Palm Place and www.livingfla.com, guides guests through Royal Palm Place where they will sample green food selections, wines, and specialty drinks at each restaurant.  VIP guests can then continue their dining experience on their own at one of the participating restaurants offering exclusive dinner specials for Deliciously Green VIP “After Party” attendees. 
For more information on the Wyland Living Green Fair event and exhibitor and sponsorship opportunities, visit http://www.livinggreenfair.com/, follow twitter/green_fair, friend on Facebook, email info@livinggreenfair.com or call 561-241-7309.

About Wyland:
Marine Life Artist Wyland (http://www.wyland.com/) has earned the distinction as one of America’s most unique creative influences, and a leading advocate for marine resource conservation. An accomplished painter, sculptor, photographer, writer, and SCUBA diver, he has traveled the farthest reaches of the globe for more than 25 years, capturing the raw power and beauty of the undersea universe. The artist’s efforts, moreover, have been recognized by the United Nations, Sierra Club, the Underwater Academy of Arts and Sciences, where he is listed among its Diving Hall of Fame, and private and public institutions throughout the world. Listed in Who’s Who in American Art, the Guinness Book of World Records, and many other national and international publications, the multi-faceted artist has even hosted several series for television, including, “Wyland’s Ocean World” on the Discovery Channel’s Animal Planet Network. In spring 2010, the United Nations unveiled a commemorative stamp issue of Wyland artwork to celebrate the 50th Anniversary of the UNESCO’S Intergovernmental Oceanographic Commission. Today, Wyland is considered one of the most influential artists of the 21st Century, with artwork in museums, corporate collections, and private homes in more than one hundred countries. For more information, call Steve Creech at stevec@wylanddesign.com or 949-973-7070.


About the Wyland Foundation:
Founded by renowned environmental artist Wyland, the nonprofit Wyland Foundation has helped children and families around the nation to rediscover the importance of healthy oceans and waterways through public art programs, classroom science education, and live events. The foundation gives children the tools they need to become more creative, positive, and solution-oriented. It has supported numerous conservation programs since its inception as a 501(c)(3) non-profit organization in 1993, including marine artist Wyland’s monumental Whaling Wall mural project — an epic series of one hundred life size marine life murals that spans twelve countries on four continents, and is viewed by an estimated 1 billion people every year. The Wyland Foundation, in partnership with the Scripps Institution of Oceanography, is actively engaged in teaching millions of students about our oceans, rivers, lakes, streams, and wetlands. For more information, visit http://www.wylandfoundation.org/.

About The Wyland Living Green Fair:
The 2010 Wyland Living Green Fair -- set for Saturday and Sunday, November 6-7, 2010 from 10 a.m. to 6 p.m. each day in Downtown Boca -- is a free and open-to-the-public interactive community experience that brings together art, community involvement, and awareness to teach individuals, families and businesses how easily they can go green in just a few simple steps, do better for the Earth and live a higher quality of lifestyle. In an entertaining way, activities will engage fair goers of all ages through an array of interactive experiences, product showcases, unique exhibitions, stage performances including “Rock the Planet” by Disney’s shining stars Anna Margaret, Jasmine Sagginario, and Ryan Newman, cooking demos and organic food tastings, displays of eco-friendly hybrid cars, previews of organic fashions, a kids eco-zone, the Wyland Clean Water Mobile Learning Center, Wyland’s Extreme Water Maze, Wyland painting 50-foot murals with children (a new one each day), movies, live music, concert performances by Disney Channel and Radio Disney teen stars, and a host of other activities including. A portion of proceeds benefit the Wyland Foundation (http://www.wylandfoundation.org/). Wyland -- who was hailed a “Marine Michelangelo” by USA Today and is a leading international advocate for marine resource conservation -- is lending his name and commitment to this year’s fair as the City of Boca Raton that serves as host to the fair, lends the green space in Downtown Boca. For more information on the Wyland Living Green Fair event and exhibitor and sponsorship opportunities, visit http://www.livinggreenfair.com/, follow twitter/green_fair, friend on Facebook, email to info@livinggreenfair.com or call 561-241-7309.